In 1996, Under Armour was founded by Kevin Plank, a former University of Maryland football player who was frustrated with the sweat-soaked t-shirts he had to wear during practice. Determined to find a solution, Plank developed a moisture-wicking synthetic fabric that would keep athletes dry and comfortable. From his grandmother's basement in Washington, D.C., Plank began selling his revolutionary Under Armour compression shirts to his former teammates and other athletes.
As Under Armour gained popularity, the company quickly expanded its product line to include a wide range of athletic apparel and gear. In addition to their iconic Under Armour sweat pants and Under Armour basketball shoes, the brand also introduced Under Armour beanies and other cold-weather accessories to keep athletes warm and protected in any condition.
Over the years, Under Armour has continued to push the boundaries of athletic performance with its cutting-edge technology. From the development of their HeatGear® and ColdGear® fabrics to the introduction of their HOVR™ and Micro G® cushioning systems, the brand has consistently delivered products that help athletes perform at their best.
Whether you're a professional athlete or a weekend warrior, Under Armour is committed to providing you with the tools you need to reach your full potential. From their high-performance apparel and footwear to their innovative fitness tracking apps, the brand is dedicated to empowering athletes of all levels to push their limits and achieve their goals.
From its humble beginnings in a basement to its current status as a global powerhouse, Under Armour has proven that a single shirt can change the game forever. With its commitment to innovation, performance, and empowering athletes, the brand continues to redefine the world of athletic apparel and gear.